Insights

'Peak Japan' is here, but it won't last without intentional use of data

2 February, 2025

Japan is having its moment. Again. But this time it's different. From sold-out anime conventions in the U.S., Europe and Asia, to the crossover popularity of baseball's Shohei Ohtani and the explosion of inbound tourists, Japanese cultural influence has never been stronger.

Visit Nikkei Asia to read this article.


Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 50,000+ talent in 50+ markets across all platforms
Rank 30k+ TV shows and 20k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Released each quarter covering 10 global markets
  • Special section on the United States streaming landscape
  • Catalog analysis, pricing power, bundling & franchises
  • Insights to help you understand the economics of streaming
  • Available for FREE with a DEMAND360LITE subscription