Insights

Streaming television demand for content in the U.S. (4 – 10 August, 2019)

12 August, 2019

Image: Euphoria, HBO

Netflix dramas Stranger Things and Orange Is The New Black maintain their position as the first and second most demanded series in the USA. However, both series declined in demand by 10-15% from last week. Nickelodeon’s SpongeBob Squarepants and HBO’s Game Of Thrones remain steady in 3rd and 4th place.

Amazon Prime Video’s The Boys moves up to 5th place in the overall Top 10 this week, with a demand increase of 15% compared to last week. The Boys moving up means that there are now 3 digital original series in the overall US Top 5. This milestone shows how the streaming platforms have become a normal way for Americans to consume original content.

There are two series present in the chart this week that did not rank in the top 10 last week. They are HBO’s Euphoria and The CW’s The 100. Euphoria ranks in 7th place this week, up from 12th with a 26% increase in demand. The demand increase is due to teen drama’s first season finale, which aired on August 4th.

Post-apocalyptic sci-fi drama The 100 rose even more places, climbing 10 places to rank 9th. The show gained 25% more demand than last week, also due to a season finale. The ending of Season 6 aired on August  6th. Fans of The 100 were especially active on social media this week; this is because they learned from the show’s creator Jason Rothenberg on Twitter that 2020’s Season 7 will be the show’s last season.

Next we take a closer look at the top original series by streaming television demand. Like last week, Netflix’s Stranger Things and Orange Is The New Black and Amazon Prime Video’s The Boys make up the top 3 original series in the United States.

In 4th place is DC Universe’s Titans which enjoyed one of the strongest increases with 18% more streaming television demand than last week. DC Universe released a new trailer this week, which introduces Game Of Thrones star Iain Glen to Titans as Bruce Wayne.

Netflix’s teen drama 13 Reasons Why had the largest demand increase in the digital original chart, moving up 4 places to 5th with a 27% demand increase compared to last week. Anticipation continues to ramp up ahead of the show’s Season 3, which premieres in two weeks.

DC Universe’s Young Justice and Amazon Prime Video’s Good Omens return to the US digital original top 10 this week in 9th and 10th place respectively. Both shows just missed out on the top ten last week, placing at 11th and 12th.

 



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