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The state of streaming and TV in France Q1 2022: Netflix, HBO, CBS, NBC, and BBC

1 April, 2022

Wondering who is winning in the streaming wars in France in Q1, 2022?

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Presented below is the section for France from The Global Demand Report. Enjoy!

France Genre and Subgenre Preferences for Series

  • Animation series were very popular with French audiences in Q1 2022. The 14.0% share of demand for the animation genre was above its global share of demand (10.8%).
  • With 40.8% demand share, drama was the most in-demand genre in France for Q1 2022.
  • The share of demand for the documentary genre in France (4.0%) was less than half of the demand share for the genre in the UK in Q1 2022.
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  • Japanese anime and crime drama ranked closely as the two most in-demand subgenres in France for the quarter.
  • A love of comedy from French audiences helped drive high demand for sitcom (ranked 3rd), comedy drama (6th) and animated sitcom (10th) in the market in Q1 2022.
  • France was one of three markets (along with Brazil and the US) covered in this report where crime drama ranked as the second most in-demand subgenre in the quarter.
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France Originals Share of Demand and Demand Distribution

  • Netflix content made up the largest share of original demand in France this quarter. The 9.1% share of demand was below the global share of demand for the platform’s originals (10.4%).
  • Content from HBO made up the second largest share of demand in France with 6.2% - 1% above the global share of demand for the platform.
  • Tokyo MX content achieved its second largest demand share in France this quarter with 2.8% - slightly above the platform’s global share of demand (1.8%).
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  • Attack on Titan was the most in-demand show in France this quarter with 36.35 times the average series demand.
  • Miraculous: Tales of Ladybug And Cat Noir, from TF1, was very successful in France where it had 16.74 times the average series demand–higher than any other market in this report.
  • Touche Pas À Mon Poste !, from C8, was the highest ranked variety series in France in this report with 25.67 times the average series demand
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Top Series in France

Here are the top 20 most in-demand series in Q1 2022 across all platforms and networks in France:

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