Insights

TV series demand across all television platforms for the U.S. (30 May - 5 June, 2021)

8 June, 2021

Image: Lucifer, Netflix

Overall Top 10 - 6.5.2021.jpg

This week, May 30 – June 5, Spongebob Squarepants regained its position as the most in-demand show in the US. It was 73.9 times more in-demand than the average show, which is an impressive 14% increase from last week. While this show is regularly at the top of the overall rankings, demand for the cartoon surged this week after Nickelodeon dropped a teaser for the upcoming spinoff series, The Patrick Star Show.

Demand for Saturday Night Live fell by 17% this week following the season finale of the long-running sketch comedy’s 46th season on May 22nd. Given that the show is highly topical and current, it is not surprising to see demand for the show fall when it is not releasing up-to-date material.

Sesame Street was in the top 10 overall series again this week. It was 40.1 times more in-demand than the average show. This is a 15% increase from last week. This past week it was announced that Sesame Street is coming out with a bedtime podcast and book series called “Goodnight, World!”. The podcast episodes will be hosted by familiar Sesame Street characters. This seems like a natural expansion for long running, beloved children’s series.

Demand for the classic sitcom Friends continued to rise following the show’s reunion special. Friends was 48.2 times more in-demand than the average series, which is an 18% increase on its demand last week.

Lucifer jumped into the overall top 10 chart this week. Last week it was the 25th most in-demand show overall in the US, so this week’s surge in demand was enough to raise its rank by 20 places.

Digital Original Top 10 - 6.5.2021.jpg

Lucifer was the most in-demand digital original for the week. It had 48.3 times the average series demand which is an incredible 66% increase from its demand last week. Season 5 Part 2 was released on May 28th.

Back in the top 10 digital original ranking this week are Titans and The Boys. Demand for Titans was up by 10% this week after a social media post said that filming had begun on the final episode. Season 3 is scheduled to be released on HBO Max in August.

Demand for The Boys was up by 8% this week. Jensen Ackles teased a first look at his Soldier Boy character, new to the upcoming season 3. Amazon also continues to release promotional materials to keep fans looking forward to the show. This past week it was a music video.

Other insights you may enjoy


Demand360 Lite screenshot

DEMAND360LITE

Gain unprecedented access to market-specific TV series demand data and consolidated insights on global industry trends

Earth

Rank 15,000+ TV shows in 46 markets across all platforms.

Analytics chart

Discover consolidated insights on global television trends.

Strategy board

Exclusive analyses on global , regional and local content and audience trends.

The Global Television Demand Report 2021

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription