Insights

TV series demand across all television platforms for the U.S. (8 - 14 November, 2020)

16 November, 2020

Image: Jeopardy!, NBC

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For the week of November 8 – 14, The Mandalorian held onto its spot as the most in-demand series in the United States. With 96.9 times the demand for the average series in the US, the Disney+ original was even able to improve on its stellar result from last week.

This week saw Jeopardy! as the 5th most in-demand series in the US. Last week it was only in 57th place. This incredible 132% rise in demand is driven by the news of Alex Trebek’s death. The longtime host was admired by fans and contestants and in the wake of his death tributes have poured in.

Saturday Night Live remained the third most in-demand series in the US with 88.0 times the average series demand, which is up 10.5% from its demand last week. This week’s boost in demand could be driven by the November 7th episode hosted by Dave Chappelle, as there was not an episode on November 14th. However, one of the most popular recurring skits on the show is “Celebrity Jeopardy” and in this segment a recurring and iconic character is Sean Connery, who also recently passed away on October 31. Recent heightened interest in SNL could be driven by fans rediscovering these beloved skits.

Supernatural aired its penultimate episode on November 12. This week the series has 55.5 times the demand of the average show in the US. It jumped up two places from the 9th spot last week and increased its demand by 12.3%. This indicates the series is building momentum going into the series finale and should end on a high note.

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Among digital original series, The Mandalorian is still the most in-demand in the US. This was a good week for Star Trek: Discovery, which is the 3rd most in-demand digital original in the US. It had previously lost some steam following its Season 3 premiere but this week has risen two places.

Demand for The Umbrella Academy is up 11.4% this week, driven by news that the series has been renewed for a third season by Netflix. Contrast this with The Boys, which fell three spots in the ranking this week. Despite releasing its second season earlier than The Boys and releasing all episodes at once, demand for The Umbrella Academy so far appears to be holding up better over time compared to The Boys.

Netflix’s The Crown moved into the top 10 ranking this week in anticipation of the new season dropping on November 15. Expect demand for this series to grow even more once the new season is released.


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