Premium documentaries and docuseries have grown from their once niche and art-house appeal into a mainstream commercial business in recent years, with recent examples including Lifetime’s “Janet Jackson” and Showtime’s “We Need to Talk About Cosby” entering the cultural firmament.
Streaming is partly to thank for the rise of the doc genre. The audience appetite has grown rapidly in the last two years, according to research firm Parrot Analytics. From January 2020 to December 2021, U.S. demand for digital original documentaries grew 83%, while average interest in all other categories of original series increased 31%, according to Parrot data.
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