Animaccord’s preschool family hit “Masha and the Bear” is in Top 20 shows in Poland, along with hits “Game of Thrones”, “Vikings” and “The Crown,” according to a January 2021 report by Parrot Analytics, an international research agency. Among top preschool animated shows, “Masha and the Bear” ranks No. 6 together with “PAW Patrol” and “Peppa Pig.”
In the local consumer products market, the brand holds a firm position supported by reports from international research agencies including Kidz Global, which ranked “Masha” the No. 3 most popular brand for girls aged 3-6, as well as the No. 5 brand for purchase interest, that has been steadily growing year-over-year.
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