Industry News

MIPCOM : l’affrontement du linéaire et du délinéarisé

17 October, 2017

At MIPCOM Netflix Director for Kids and Family Andy Yeatman clearly showed that the audience for linear TV is declining due to the increasing competition from on-demand programs.

Visit ZDNet France to read this article.



Tags:

Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 50,000+ talent in 50+ markets across all platforms
Rank 30k+ TV shows and 20k+ movies in 50+ markets across all platforms

FREE REPORT: Future of Entertainment Analytics

  • $800 M+ revenue wins documented in real-world case studies
  • 4× renewal accuracy & 7× sharper hit forecasts than industry norms
  • End-to-end ROI blueprint - from concept greenlight to long-tail monetization