Industry News

“Money Heist” has been the most in-demand TV show in the world

9 December, 2021

Netflix’s global sensation “La Casa De Papel” (Money Heist) has been the most in-demand TV show in the world from December 1-5, and has been 110.4x more in-demand than the average show worldwide during the first weekend of availability of its final five episodes (December 3 - 5), Parrot Analytics revealed.

Global audience anticipation for the series finale allowed it to hit #1 worldwide a full two days before the December 3 release of the final episodes. However, global demand following both of its season five release dates (the first five episodes were launched September 3) was lower than its post-season four peak in April 2020, suggesting Netflix is ending the show at the right time, before audiences grow tired of it, according to Parrot Analytics.

That said, the peak global demand for “La Casa De Papel” following its season four release was the highest of any non-English language show that Parrot Analytics has ever tracked. “This is a remarkable feat for a series that started out with a relatively small audience on a linear network in Spain, and was picked up by Netflix, showcasing the ability of Netflix to create a global pop cultural phenomenon out of a previously small piece of IP,” Parrot Analytics noted.

Visit Senal News to read this article.

Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 15,000+ talent in 50+ markets across all platforms
Rank 20k+ TV shows and 12k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription