Industry News

NATPE Budapest 2018: the evolving genome

27 June, 2018

Parrot Analytics Regional Director Courtney Williams leads the International Data and Discussion panel at NATPE Budapest this year. He stressed that “consumers are having access to content in many different ways than 10 years ago, and it is fundamental to get involved on how viewers engage with that content,” and right now “we are the last industry to give data analysis the importance it has” he emphasised.

Visit Prensario to read this article.



Monitor global content trends across 100+ platforms for 10,000+ TV shows in 46 markets and gain access to exclusive reports and analysis.

Why get DEMAND360LITE?

  • Rank 10,000+ TV shows in 46 markets and worldwide.
  • See the top 20 shows for each platform and its genres.
  • Get access to comprehensive TV and SVOD analytics.
  • Discover consolidated insights on global television trends.
  • Learn from exclusive reports and whitepapers.
  • Save time with one curated feed of TV industry news.