Industry News

Netflix is still the streaming king, but lost US subscribers

23 July, 2021

In its most recent earnings report, Netflix shared that it gained 1.5 million subscribers around the world in the last quarter. However, that is a modest gain for the streaming giant, and it lost 400,000 subscribers in the U.S. and Canada.  

A recent report from Parrot Analytics shows that global demand for Netflix, in comparison to all the other streamers, dropped below 50% for the first time. 

Netflix says that because of the pandemic, the company has been slow to release new original content at the same rate it was before. 

Visit KCRW to read this article.



Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 50,000+ talent in 50+ markets across all platforms
Rank 30k+ TV shows and 20k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Released each quarter covering 10 global markets
  • Special section on the United States streaming landscape
  • Catalog analysis, pricing power, bundling & franchises
  • Insights to help you understand the economics of streaming
  • Available for FREE with a DEMAND360LITE subscription