Industry News

Parrot Analytics: WarnerMedia-Discovery to potentially lead audience demand

25 May, 2021

The company’s new report suggests that the new combined company will be able to close the gap with Disney, the current leader, in the increasingly competitive battle for audience demand and consumer attention in the United States and around the world.

As the dust settles on the year’s biggest media merger news, Parrot Analytics has taken a look at how the future WarnerMedia-Discovery combined company will stack up against the competition in the race for audience demand and consumer attention.

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