Industry News

‘The Simpsons,’ ‘Star Wars Rebels’ Pique Most Interest Ahead of Disney Plus Launch, Report Says (EXCLUSIVE)

13 September, 2019

The Simpsons” and “Star Wars Rebels” are the most hotly anticipated of the existing series that will be on Disney Plus in the U.S. and the first foreign countries where the service will roll out, according to new research.

Parrot Analytics measures demand for content by capturing billions of data points from a variety of sources, tracing interactions it refers to as “demand expressions” from the likes of social media, video streaming, photo sharing, blogging, fan and critic ratings, and file sharing. It combines these into a single, country-specific measure of audience demand.

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