Industry News

U.S. audiences can’t get enough of Japan’s anime, action shows

11 May, 2021

U.S. viewers’ interest in Japanese anime and live-action content has soared in past year, according to a report, as foreign shows find more demand from audiences amid the Covid-19 pandemic.

Interest in anime programs gauged from audiences’ behavior online was up 33% in the first quarter from just a year ago in the U.S., according to a report by Los Angeles-based Parrot Analytics, a startup that measures audience demand for television content shown on the internet, and market research company Global Connects.

U.S. audience demand for Japanese-language live action shows doubled in the same period, it said.

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