Industry News

What does “Squid Game"'s success mean for Netflix?

18 October, 2021

Many people spent the pandemic binge watching TV shows and movies. And if the streaming wars were heating up before, now they are white hot.

Netflix had a head start, and pretty much owned the streaming space for almost a decade. Now it’s fighting to hold on to that position. And the competition is real: Disney+, HBO, Apple TV.

Will “Squid Game,” the breakout hit from South Korea, reassert Netflix as the leader in the streaming competition? Julia Alexander is a senior strategy analyst for Parrot Analytics. The following is an edited transcript of our conversation.

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