Industry News

YouTube and Google TV have incorporated Parrot Analytics’ demand data

16 August, 2021

YouTube and Google TV have incorporated Parrot Analytics’ global audience demand data and entertainment consulting services to help inform content programming decisions. “By sharing our expertise, data and consulting services in global audience demand, YouTube and Google TV will continue to evolve their content strategy based on the latest trends,” said Parrot Analytics CEO Wared Seger.

Visit Cynopsis Media to read this article.

Other insights you may enjoy


Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 15,000+ talent in 50+ markets across all platforms
Rank 20k+ TV shows and 12k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription