Insights

Cross-platform demand for TV content in the United States (16 – 22 June, 2019)

24 June, 2019

Image: Marvel’s Jessica Jones, Netflix

Which television series has the most cross-platform demand in the United States for the week of the 15th to the 22nd of June 2019? The answer may sound familiar, as with 96 million demand expressions, HBO’s Game Of Thrones is once again the most in-demand title in the country.

However, demand for the fantasy drama hit is now declining steadily after the series finale, while Netflix is about to release Season 3 of Stranger Things. Audience anticipation for this has pushed Stranger Things up by 33.6% compared to last week. This increase means Stranger Things is now only 12 million demand expressions behind Game Of Thrones, with demand for the Netflix show undoubtedly going to rise further.

Anime series One Punch Man has reached the US top ten this week, moving up from 12th last week to 10th this week. Demand for the anime grew by 1.6% from last week as Hulu continues to release Season 2 episodes weekly. These new episodes of One Punch Man release in the US simultaneously with the Japanese premiere.

CW’s The Flash and Riverdale each rose by three places to fourth and fifth in the USA respectively. Cross-platform demand for The Flash increased by 10.6% after the release date for Season 6 was announced on the 17th. Meanwhile Riverdale not only got a release date, but also received the most nominations for this year’s Teen Choice Awards. On that topic, if you like awards chosen by audiences – not industry insiders – then keep an eye out for exciting news from Parrot Analytics soon!

Looking at US trends in demand for digital original titles, Black Mirror has dropped in demand by X percent. Although Black Mirror topped the chart immediately after the release of Season 5, it appears it could only hold on to that spot for one week. Stranger Things replaces it as America’s most in-demand digital original. Netflix’s When They See Us remains in third, just ahead of Hulu’s The Handmaid’s Tale.

The biggest riser in this week’s chart is Marvel’s Jessica Jones as Netflix released Season 3 on the 14th of June. As a result, the show nearly doubled in demand to leap from 19th to 7th most in-demand. Although this demand shows that many Americans are still fans of the title, this is likely the final appearance of Jessica Jones. Netflix cancelled the superhero series months beforehand, along with their entire slate of Marvel titles.

Despite Good Omens making headlines this week when a religious group protested the show, demand for the Amazon Prime Video miniseries has dropped by 25.4% compared to last week. Regardless, the series has shown a strong performance to remain in the top ten for multiple weeks after it was released at the end of May.



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