TV Demand United States Top 10 (January 22–28, 2017)

30 January, 2017

Though Netflix continued to dominate the top digital originals with seven entries, Amazon Video challenged this supremacy with three titles with high TV demand in the top five. The Grand Tour, The Man in the High Castle, and Sneaky Pete all increased in demand by about 5% this week while demand for The OA fell by 20%, allowing the three Amazon titles to take second, third, and fourth place.

Our TV demand measurement system also revealed that Netflix’s A Series of Unfortunate Events remained the most popular digital original title even though demand for it fell by over 40% this week. Hit titles from last year– Stranger Things and Luke Cage-– had steady demand, indicating that they will likely remain among the top digital originals for many more weeks. In the week following Voltron: Legendary Defender’s second season release on January 20th, the show’s demand has risen by nearly 30%, making it more popular than Luke Cage.

Among the top overall titles with high TV demand, demand for the most popular series, The Walking Dead, fell by 20% this week while demand last week’s second-most popular title, Sherlock, fell by over 38%. These declines make sense as the titles are currently off-the-air; in contrast, demand for Vikings grew by 6.8% as it nears its season finale on February 1st. Two superhero shows, The Flash and Gotham, recently returned from their winter hiatuses and so re-enter the top ten as well.

Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 15,000+ talent in 50+ markets across all platforms
Rank 20k+ TV shows and 12k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription