Explore our studio glossary - the comprehensive index of valuation models, franchise strategy, and licensing mechanics that helps studios monetize IP across every screen and territory.

Turn stories into billion-dollar franchises

Which IP has the highest spin-off potential?

Quickly compare the spin-off and monetization potential of different titles with a standardized franchisability score. Dive deeper with custom insights to understand the market potential of existing IP contained in literary works, gaming universes, fictional characters, and more.

How do I acquire and license content to maximize ROI?

Know exactly how much a piece of content is worth to inform content decisions and negotiations. Our revenue modelling capabilities give you unrivalled insights and a competitive edge whether you’re the buyer or seller.

Which elements of existing content do fans like the most?

Identify which different combinations of characters, talent, settings, mood and genre resonate with your audience. De-risk subsequent season or spin-off productions by testing different concepts.

How are my marketing campaigns impacting the success of a new release?

Compare the demand for a show or movie across different season release and event dates. Analyze the changes in pre and post season demand to understand the impact your campaigns have made.

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Monetize audiences in today's attention economy with the industry’s most advanced supply and demand products.

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Answer virtually any business question with solutions tailored to your needs.

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